Developing and owning the communication channel
Alvern Media is the specialist forecourt media owner providing advertising formats on petrol pump nozzles and DoorMedia®. According to a recent survey, the amount of time people spend out of the home has increased by 50% over the past 10 years and 93% of us are predisposed to absorb our environment more readily, exposing ourselves to a greater variety of contact opportunities.*
With increased numbers of niche media formats entering the market, it was critical that Alvern was front of mind among the target media planners and buyers especially when they were planning their cli...
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