ash blakemore product placement
Ash Blakemore Product Placement (ABPP) places brands on television in sympathy with the programme content, the brand values and in a fully compliant and ethical way.
It can deliver huge positive brand exposure for very little outlay and can measure the value of product placement with the same accuracy as TV advertising - it is ‘Always Accountable’, every step of the way.
With over 100 years of combined experience in advertising, marketing, media, brand and consumer knowledge, ABPP’s directors have worked on the client side, in agencies and in production and can supply detailed operational implementation coupled with a full understanding of brand and budget requirements. This is ever more important with growing media fragmentation and product placement has an increasing role to play within a diverse range of compatible solutions.
If you already use Product Placement in your marketing mix but think it could be improved; if you’d like to use Product Placement but have been concerned about lack of proper accountability or if you’d simply like to learn more about product placement and what it can realistically achieve for you, talk to us.
Contact Peter on 020 7851 2796 or email on peter@ashcommunications.com